Approximately 20 Chinese automotive brands are scheduled to exhibit at the upcoming Paris Motor Show, known as Mondial de l’Auto, marking a significant increase in participation from the country’s manufacturers. The event takes place as the European Union examines trade relations with Beijing, specifically concerning electric vehicle (EV) subsidies.
The biennial auto show, one of Europe’s most prominent automotive events, will feature established and emerging Chinese automakers, including BYD, Leapmotor, and Seres. According to event organizers, this level of participation from Chinese brands is a record for the Paris show. Their presence comes at a time of growing sales for Chinese-made vehicles in the European market.
This increased presence coincides with an anti-subsidy investigation launched by the European Commission in September into electric vehicles imported from China. European Commission President Ursula von der Leyen announced the probe, stating that global markets are “flooded with cheaper Chinese electric cars” whose prices, she said, are kept “artificially low by huge state subsidies.”
The investigation could result in the European Union imposing tariffs on Chinese EVs above the current 10% level. The inquiry is expected to last up to 13 months. Officials in Beijing have described the EU investigation as a protectionist act and have cautioned that it could negatively affect trade relations.
Data from automotive industry analysts provides context for the market shifts. According to the French automotive consultancy Inovev, Chinese brands are projected to account for approximately 8% of the European market for new all-electric vehicles this year, an increase from 6% in 2022 and 4% in 2021.
European auto executives have publicly commented on the competitive landscape. Carlos Tavares, CEO of Stellantis, has referred to a “Chinese offensive” in the European EV market. Luca de Meo, CEO of Renault, has called for a coordinated European industrial strategy to compete with both Chinese and American manufacturers.
In response to the EU’s investigation, the China Passenger Car Association (CPCA) stated that the country’s auto export advantage is not the result of state subsidies but is due to a well-established supply chain.
The Paris Motor Show is scheduled to open to the public on October 15. The event will showcase the latest models and technologies from global manufacturers, with a significant focus on electric mobility. The participation of numerous Chinese brands provides them a platform to present their products directly to European consumers and industry representatives.
